Custom vs. Template Websites

app design process

Not sure whether to choose a custom or template website? Explore the pros, cons, and key considerations to decide which option fits your business best.

Need More Than Just a Pretty Website

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A beautiful website isn’t enough. Discover why coaches need strategy, content, and functionality—not just design—to attract and convert clients.

3 Most Important Pages

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The 3 Most Important Pages on Your Coaching Website (And How to Get Them Right). When you’re running a coaching business, your website is more than a digital brochure—it’s a living, breathing representation of who you are, what you offer, and why someone should choose you over the dozens of other coaches online. But here’s […]

Generative Engine Optimisation

generative AI

Adapting Your Website Content for Generative Engine Optimisation (GEO) Generative Engine Optimisation (GEO) might sound futuristic, but it’s already here—and it’s rapidly reshaping how your website content gets found online. While traditional Search Engine Optimisation (SEO) remains vital, optimising your website for generative engines—platforms like ChatGPT, Google Bard, and Bing AI—is becoming equally critical. If […]

Content That Ranks Everywhere

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Content That Ranks Everywhere: A Practical Guide to SEO + GEO for Modern Creators In today’s digital landscape, it’s not enough to create good content. You need content that ranks. Everywhere. Whether you’re a blogger, copywriter, marketer, coach, or course creator, if your content isn’t being seen in the right places by the right people, […]

Strengthen Your Personal Brand

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How to Use Your Website to Strengthen Your Personal Brand as a Coach or Consultant In the crowded world of coaching and consultancy, your personal brand isn’t just a “nice to have”—it’s the reason people choose you over someone else. Whether you’re a life coach, business consultant, or wellness professional, your website is your digital […]

Right Website Layout

Right Website Layout Design Process

How to Choose the Right Website Layout for Your Business Type Choosing the right website layout for your business can feel overwhelming—especially with so many options out there. Whether you’re a solo entrepreneur, a small UK business, or a growing brand looking to upgrade your online presence, the structure of your site plays a massive […]

Building Blocks of a Branded Website

colour palette website

Discover how colour, fonts and tone work together to shape your brand identity online. Learn the key elements of creating a visually cohesive and memorable website.

Turn Visitors into Paying Clients

Want your website to convert visitors into paying clients? Discover five powerful website features that build trust, drive action, and boost conversions.

Website Planning 101

Website Planning 101 process

Website Planning 101: What to Do Before You Design a Single Page Designing a website can be an exciting process—but diving straight into colours, fonts, and layouts without a solid plan is a common mistake. Before you design a single page, there’s some important groundwork to lay. Proper website planning not only saves time and […]