Website Design & Build Services
Let’s explore the details of these services:
- Process Overview
- Roles & Processes
- Website Build
- Website Build Note
- Website Build & Design Costs
- Monthly Website Care & Content Support
Process Overview
🛠️ Website Design and Creation Process
We follow a clear, step-by-step approach to transform ideas into a fully realised website:
1. Wireframe Stage (Outline Sketch)
A wireframe is a basic visual layout of the web page or app interface.
It focuses on:
Structure and layout
Content placement
Core functionality
No colours, fonts, or images are used at this stage — it’s purely structural.
📄 Accompanied by a written client brief to align on goals and requirements.
2. Website Build
Once the wireframe and brief are approved, we move into the complete website build:
Application of a full colour scheme
Selection of fonts and typography
Addition of images, icons, and videos as needed
- Creation of all website pages, functionality, testing, go-live process etc.
3. Responsive Layouts
The website is now adapted to multiple screen sizes:
🖥️ Desktop (PC)
📱 Mobile
📊 Tablet
Roles & Processes
📝 Client Supplied
At a minimum, a client needs to supply:
A detailed brief outlining goals, content, and key functionality
Your client profile – who is this website for? And what do you ideally want them to do on your website.
Content copy and images. These need to be in the appropriate sizes and formats
Generic or stock images can be provided upon request
- Content copy assistance can be provided.
🌐 Website Creation Process
Using your brief and wireframe (if supplied), I create a full, professional WordPress website.
If a wireframe is not supplied, I will design it for you, with live sharing options, so you can follow its progress.
I begin with a desktop version of the site
I apply a mix of:
Classic graphic design principles
Modern UI/UX patterns
Insights from user behaviour studies
We go through 3–4 review rounds to refine the website to be how you envisioned it
Once approved, I adapt the desktop version for:
Tablet
Mobile phones
Website Build
Website Build Note
When you commit to a specific build software, you are tied to using it for the life of the website.
This means you will need to meet the ongoing support and/or costs of these specific software products.
Website Build & Design Costs
Option A: Pay Monthly (All-Inclusive)
£329 per month (ex VAT) or £395 per month (inc VAT)
If a blog is included: +20%
→ £395 per month (ex VAT) / £474 per month (inc VAT)
Minimum term: 24 months
Early exit fee: £1,500 (fixed)
What this includes (plain English)
Design + build of a standard website (7–14 pages)
Managed hosting + SSL
Website text help: UX text + sales copy polish based on your raw content
Basic support: fair usage, up to 60 mins/month for small edits/help (no new features)
Domain/URL (optional): charged at cost if you want it managed (commonly ~£8–£18/year depending on provider/renewal).
Option B: Pay Upfront (Lump Sum)
£4,950 one-off (ex VAT) or £5,940 (inc VAT)
If a blog is included: +20%
→ £5,940 one-off (ex VAT) / £7,128 (inc VAT)
Then choose whether you want ongoing care:
Optional Hosting + Care Plan
£99 per month (ex VAT) / £119 per month (inc VAT)
Includes managed hosting + SSL, updates/backups, and up to 60 mins/month small edits/help.
Note: A range of After-Care plans are available – see more here.
Cost FAQs
What’s included in the monthly package?
Design + build of your website (typically 7–14 pages), managed hosting + SSL, help shaping your website text (UX wording + sales copy polish), and basic support each month (fair usage, up to 60 minutes).
What’s the difference between “pay monthly” and “pay upfront”?
Same end result: a professional website.
- Pay monthly spreads the cost and includes ongoing hosting and support as part of the package (24-month minimum).
- Pay upfront is a one-off build fee, with an optional monthly hosting + care plan if you’d like ongoing help.
Do I own the website?
Yes — the website and content are yours. If you’re on the monthly plan, full handover of the website files happens once the 24-month term is complete (or if the early exit fee is paid). On the upfront plan, ownership transfers on final payment.
What does “website text” mean?
I’ll refine and structure your wording so it’s clear, friendly, and designed to convert — things like headlines, button text, calls-to-action, section flow, and polishing your draft copy. You provide the raw material (notes, bullet points, existing copy, offers, services).
Do you write everything from scratch?
Not from a blank page. You supply the raw copy, key points, offers, and any existing wording. I then shape it into strong UX and sales-focused website text.
What do you need from me to get started?
- Your services/products and pricing (if public)
- Your key messages: who you help, what you do, why it matters
- Any existing copy (or rough notes)
- Images/logo/brand assets (or guidance on style)
- Examples of websites you like (optional but helpful)
How long does it take?
Most brochure-style sites are delivered in a few weeks once content and feedback are flowing. The biggest factor is how quickly you can supply raw content and approve drafts.
What counts as “basic support” (fair usage)?
Up to 60 minutes per month for small tasks such as:
- Text tweaks and small content changes
- Replacing images
- Minor layout adjustments
- Help using the site (how to update a page, etc.)
- Fixing things that break due to updates (where possible)
What’s not included in basic support?
Anything that’s essentially new build work, for example:
- New page templates or major redesigns
- New features (membership areas, advanced booking systems, custom functionality)
- Copywriting large new pages from scratch
- Complex SEO campaigns, ongoing blog writing, or ad management
These can be quoted separately.
What about a blog?
A blog increases the setup and configuration work, so it’s +20% on the fee. (No ecommerce sites.)
Do you do ecommerce websites?
No — ecommerce adds complexity and ongoing maintenance. I focus on high-quality brochure and lead-generation websites.
Can I cancel early?
The monthly plan has a 24-month minimum term. If you exit early, the fixed early exit fee is £1,500.
What about the domain (URL)?
If you already own one, we’ll use it. If you need one, I can help you buy/manage it. Domain costs are usually small and depend on the domain type and provider.
Will my website be mobile-friendly?
Yes — your site will be responsive and designed to look good on mobile, tablet, and desktop.
Will you help with SEO?
I’ll set strong foundations (clean structure, good headings, clear calls-to-action, and sensible on-page setup). Ongoing SEO strategy or content campaigns can be added if you want them.
WordPress plugins
These are used to enhance the performance of your website. Free plugins are used where available, to reduce your financial commitment going forwards.
Monthly Website Care & Content Support
Reliable, fuss-free support for your WordPress site.
Perfect for businesses, consultants, and service providers who want to keep their website running smoothly—with expert help on hand for content updates, tweaks, and questions.
See my Website Care page.